市场调查和分析
MARKET RESEARCHES

For a better understanding of the market, competitors, and opportunities for your products
Thanks to a specialized team based in Shanghai, we conduct market analysis, consumer sentiment insights, opportunity studies, and distribution channel mapping to guide strategic decisions for the Chinese market.
Each analysis is carried out by a team of experts with experience in market research for Italian public institutions, airports, luxury brands, and SMEs with innovative products.
Expanding into China requires much more than a good idea:
you need to understand the context, real market needs, and consumer behavior.
Goal
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Reduce the risks of entering the Chinese market through concrete data and targeted analysis.
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Understand the local target audience: purchasing behavior, cultural preferences, and the most effective digital channels.
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Assess the competition and identify your strategic positioning.
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Define a market entry or expansion strategy based on data, insights, and real trends.

THE ANALYSIS WE CAN PERFORM
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Market Analysis
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Competitor Analysis
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Consumer Interviews
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Market Entry Strategy
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Perception and Sentiment Analysis
CHINA JEWELRY TREND REPORT
EQUESTRIAN MARKET RESEARCH
CHINA SEEDS MARKET REPORT
A market research that CDM Marketing commits to conduct every year specifically for the jewelry sector in China, showing: the trends of various materials within the market, generational purchasing power, consumer perspectives, and much more.
Research conducted for the equestrian and accessories market, thus framing the renewed Chinese equestrian market, which in recent years has shown increasingly positive trends, presenting: specific data on market changes, interviews with a diverse range of consumers, an overview of sector-related fairs, and much more.
A research entirely focused on the industrial forage sowing sector, which goes beyond merely outlining the market’s challenges and opportunities, providing a comprehensive guide to importing into China. It also illustrates the various strategic distribution channels through a detailed profiling of the territory and companies - among competitors and potential partners - operating within these areas.
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